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The Essentials of Storytelling for Business

How great stories win hearts & minds

  • Mixed ability Mixed ability
  • 120-minute Interactive Virtual Training 120-minute Interactive Virtual Training
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In today’s fast-paced business world, effective communication is essential for success. One of the most powerful tools for great communication is storytelling. It’s a skill that can help you win hearts and minds, build strong relationships, and achieve your business goals.

In this lively and interactive workshop we’ll explore the essentials of storytelling for business and provide practical tips to help you avoid common mistakes.

During the session, we’ll show you how stories can help you build great relationships, boost your influencing skills, and increase buy-in to your ideas. We’ll also provide examples of stories that have made a significant impact in the business world and how you can use similar techniques to tell your own stories.

Our workshop is designed to be engaging and interactive, with opportunities for peer sharing and hands-on practice. You’ll get a chance to see how stories work in action and start reflecting on the kind of stories that will have the most impact in your own business.

We’ll cover a range of topics, including the importance of context, structure, and character in storytelling, and how to use stories to connect with your audience on an emotional level. We’ll also discuss how to avoid common pitfalls like being too generic or trying too hard to be inspirational.

Our workshop is perfect for anyone looking to improve their leadership and communication skills, whether you’re a seasoned executive or just starting your career. By the end of the session, you’ll have a better understanding of how storytelling can help you achieve your business goals and the tools you need to start telling great stories.

Join us for a dynamic and engaging session on the importance of storytelling for great leadership communications. Let us help you discover the essentials of storytelling for business and how to use great stories to win hearts and minds, build relationships, and achieve your business goals.

You’ll learn:

  • The most common mistakes made in business storytelling – and how to avoid making them yourself
  • The specific mechanisms that make stories a powerful influencing tool – and how to harness them for yourself
  • How to find the right story for your audience and aim
  • A simple, authentic approach to storytelling that works for your personality and builds bridges with people of different personality types

“Great interactive workshop with a skilled and inspiring leader. You can get a lot of insights and having great fun at the same time!”

Participant,
Global consulting firm

Interested in hosting this course?

If you’re interested in hosting this course at your company, or would like to brainstorm your requirements, please get in touch with us today.

Interested in this course?

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Ginger offers transformative training to help leaders become courageously authentic, compelling communicators who drive change in their company, industry and beyond.

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